
Love isn’t just about couples—it’s about celebrating all forms of love, including self-love and appreciation for friends and family. This Valentine’s season, wagamama embraces the spirit of inclusivity with two heartwarming activations designed for both those in relationships and those enjoying their own company. Running from February 10 to February 16, 2025, wagamama invites guests to experience love in its many forms, whether at home or dining solo in their restaurants.
Delivery Activation: Secret Love Notes with Every Order: For those enjoying wagamama from the comfort of their homes, each delivery order will come with a surprise—a custom love note filled with warm and uplifting messages. Customers are encouraged to share their notes on Instagram using #wagamamaLoveNotes for a chance to win a special Valentine’s meal for two at any wagamama location.
How It Works:
- Every delivery order will include a surprise love note inside the bag.
- Customers who share their note on Instagram with #wagamamaLoveNotes will enter a contest to win a free meal for two, redeemable between February 14-16.
- One lucky winner will be selected on Friday, February 14.
Offer valid: February 10-13, 2025.
Dine-in Activation: Table for One – A Self-Love Celebration
Not everyone celebrates Valentine’s Day with a partner, and wagamama believes self-love is just as important! Solo diners who visit any wagamama location from Monday to Friday next week will receive a complimentary dessert or drink as a token of appreciation. Each guest dining alone will also receive a handwritten card with an uplifting message, such as “Love yourself like we love ramen.”
How It Works:
- Guests dining alone at any agamama location will receive a complimentary dessert or drink.
- Each solo diner will also receive a handwritten card with an inspiring self-love message.
Offer valid: February 10-14, 2025 (Monday – Friday) for solo diners only.
Join wagamama in celebrating love in all its forms this Valentine’s season!
For media inquiries, please contact Lara at lgeadah@cameocomms.me